Podcast Interview with Lisa Princic
Marketing is confidence, according to today’s podcast guest, business strategist Lisa Princic. In this interview, she shares how overcame her lack of confidence and transitioned from life coach to business strategist, and built her business on her terms. She introduces the idea of “focused marketing” and how entrepreneurs can apply it to their business. She also shares one of her biggest mistakes – not creating a community with her clients soon enough.
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