This post is part of the 7 Steps to a Personal Brand series. Read the previous post: Your Appearance and Your Brand. Though your appearance will serve as your first impression, what you say when you …
Your Appearance and Your Brand
This post is part of the 7 Steps to a Personal Brand series. Read the previous post: Building a Platform for your Personal Brand. Clothes don’t just make the man, they make the brand. Your …
Developing a Content Strategy for your Personal Brand
This post is part of the 7 Steps to a Personal Brand series. Read the previous post: Establish Your Personal Brand. Now that you understand how to establish your online platform, it’s time to figure …
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Establish Your Personal Brand
This post is part of the 7 Steps to a Personal Brand series. Read the previous post: Identify Your Personal Brand. In the last post, we went through the process of identifying your personal brand …
Identify Your Personal Brand
Last week, we addressed the importance of launching a personal brand, and this week, we take the first step: Identify it! Figuring how what your brand is takes brainstorming, beta testing, and …
Why Do I Need a Brand?
When most people think of a “brand” they think of consumer products like Kellogg’s or Lexus. But whether you’re branding a person or a breakfast cereal, the purpose is the same: To convey a clear …
